This is a link to "Wiki-How's" "How to be Cool" page. This page makes sense in a more sincere way and doesn't propagate the stereotypes of "cool" that we see everyday. This page mainly states that to be cool you have to be talkative and casual and try to stand out in your crowd, they give a loose enough definition that they aren't advertising to a certain clothing manufacturer but it's not clear enough to specify how different one should be, as Remy said "If someone dressed up as a frog with goggles, they'd be different but not cool".
This link offers a definition of cool in a more specific way. This guide maintains that to be cool (for a man) you must have a girlfriend and must act non-chalant, they even go so far as to say that you should call your friends less than they call you to seem independent and maintain their attention. In summation this article argues that to be cool one must have a sense of mystery and apathy but still have a girlfriend and show confidence, this is the typical "criminal" archetype, this person should have a sense of danger to them.
The definition of cool that we have as popular or interesting may come from the term "cool headed" which comes from temperature, naturally cool being the opposite of hot which resembles anger, by association cool temperature resembles a state of calmness which is where the term "cool headed" comes from. People with "cool heads" or a state of calmness that exudes confidence and power are considered "cool" therefore being "cool" by definition means maintaining confidence and a sense of calm.
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